If you want to move an audience to action, you need more than good technique, you need passion and conviction.
Your belief in what you’re selling, whether it’s a product, service or idea, will go a long way to making your presentation effective or ineffective.
At a marketing bootcamp I conduct, I sell the “Magnetic Marketing System & Toolkit.” I literally close 90% of the people who don’t already own it and I do it without a “sales presentation.” I simply tell my story, briefly go through what the product’s about and then tell the audience they need to own this.
Because of my deep belief in this product and conviction that every business owner must have it, my audiences buy it.
While it is true that a well structured presentation coupled with conviction and belief is best, you should work on strengthening your belief about what you’re selling. Do so and you’ll see an increase in sales.
Kick butt, make mucho DEEnero!
Dave “Mr. Belief and Conviction” Dee